Get Branded
Signature Branding Solutions

WHAT IS BRANDING?

To understand branding, it is imperative to know what brands are. A brand is the idea or image of a specific product or service that consumers connect with, by identifying the name, logo, slogan, or design of the company who owns the idea or image. Branding is when that idea or image is marketed so that it is recognizable by a steadily growing number of individuals.


Branding is also a way to build an important company asset, which is a good reputation. Your brand is your promise to your customer, it tells them what they can expect from your products and services, and it differentiates your services and/products from that of your competitors. Your brand is derived from who you are, who you want to be and who people perceive you to be.



Brand Identity
Brand identity consists of more than just a logo. A logo is a great place to start however, consider building your “visual position” to be something larger. Building a system for your brand allows you to meet the demands of different media, while still presenting a cohesive identity.
Where To Begin
Start With A Signature Logo
A logo is the forefront of your business and is imperative for both recognition and image purposes, making it an integral component of your branding.
Vector Logo Design
Design Fee: $400.00
  • 30 Min Design Consult
  • Design Summary + Goals
  • Brand Color Palette (Hex#s + Pantone)
  • 2 Custom Logo Concepts
  • Up to 3 Rounds of Edits
  • Range of Logo Files for Print + Web

    • Book Now $200

Why Your Brand Needs a Vector Logo Design
Vector based images can be scaled by any amount without degradation of the image. This is essential with logo design since it will be used in a vast number of formats and variety of sizes. You want your logo to be look as crisp and clear on your outdoor billboard or trade show banner as it does on your business card.

Design Tip: A vector logo will be the most universally useful to you, your printers and other vendors. When working with a logo designer, be sure that your logo is being created in vector format and make sure you request the final vector files.
Signature Branding Solutions
Questions? Inquire About Getting Branded - Take The IDS Branding Assessment! Consult. Plan. Execute.

Branding Assesment


Build Your Branding Package Fill out the form to request your custom branding package. We'll return a quote within 24 hours or sooner if we are able to briefly conference. (Or call directly to discuss!)

Book Your Project / Design Scheduling



Branding Packages

Your brand is represented by your logo, messaging, packaging, marketing material, etc. All of these elements must work together to consistently communicate your brand promise, shape brand perceptions, meet brand expectations, and define your brand persona.

Consistency contributes to brand recognition, which fuels customer loyalty. At IDS we collaborate with you to create the perfect branding package to compliment your branding strategy. We customize the list of design/print elements to fit specific goals and targeted focuses.

Building Your Brand Strategy

An effective brand strategy gives you a major edge in increasingly competitive markets. Your brand strategy is what, how, when, where and to whom you plan on communicating and delivering on your brand messages. Where you advertise is part of your brand strategy. Your distribution channels are also part of your brand strategy. And what you communicate visually and verbally is part of your brand strategy, too.

Brand Strategy

By definition, brand strategy is a long-term plan for the development of a successful brand in order to achieve specific goals. A well-defined and executed brand strategy affects all aspects of a business and is directly connected to consumer needs, emotions, and competitive environments. Growing your business, expanding your brand, or starting a new company is a process not to be embarked upon without an effecient branding strategy.